On September 11th, 2019, investors, entrepreneurs, and branding experts will gather to dissect the economics of cannabis business brands at The Green Market Summit in Los Angeles, California. Following a sold-out event in Chicago, The Green Market Summit will bring its business acumen to the world of cannabis branding and provide exclusive industry information on topics such as the celebrity effect on cannabis, how to manage brand perception for public companies, and the world of luxury cannabis.
“Our conferences are unique within the glut of cannabis events in that we zero in on one topic and then dig in with both hands,” said Green Market Media Co-founder and CEO, Debra Borchardt. “This makes it more valuable for our attendees because they walk away with real value-added information. You can’t get this type of nitty-gritty detail from a general topic cannabis conference.”
The event will include an in-depth examination about how to develop an authentic cannabis brand, led by legendary musician Melissa Etheridge and involve Kevin Bell, the COO of Tyson Ranch founded by boxer Mike Tyson, and Courtney Zalewski from Lowell Herb, which has developed a strong outreach to influencers in cannabis.
The summit will also feature a panel discussion about celebrity athletes, cannabis brands, and their relationship with CBD. As the CBD market continues to grow at an explosive rate, more athletes than ever are turning to CBD to help relieve pain, turning many into passionate advocates for cannabis.
Published: September 10, 2019
Founder & Interim Editor of L.A. Cannabis News