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Exclusive: Kristen Bell Is Launching a Skin-Care Brand, and You’re Going to Want to Bathe in It

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The star of The Good Place and Gossip Girl exclusively tells Allure about her new line — and the beauty product that makes her cry.

“I just got out of the bathtub,” Kristen Bell tells me over the phone. Bell, of course, needs no introduction — even if all you can hear is her voice. She’s Sarah Marshall in Forgetting Sarah Marshall, Veronica Mars in Veronica Mars, our favorite narrator in Gossip Girl, Anna in Frozen and Frozen II, and Eleanor Shellstrop in The Good Place. She’s a cultural icon, whether you’re four years old or 40. But on this sunny afternoon in Los Angeles, all this cultural icon really wants is 15 minutes to herself.

“I have to be running in and out of the [kids’] bedrooms every 30 minutes or so. I got them on a Zoom and I thought, I’m just going to go for it,” Bell says. “It’s definitely rare to use the bath, but it’s so wonderful. It’s pretty much the only time in my whole life where I lock the door and I get 10 minutes of privacy.”

Fittingly, Bell’s first-ever foray into creating personal-care products (she has served as a spokesperson for Neutrogena but never launched her own line) is a partnership with luxurious CBD line Lord Jones called Happy Dance, and it stars three ultra-relaxing products: a bath bomb, a body butter, and a coconut melt.

The Happy Dance Stress Away CBD Bath Bomb looks a little like a Lego brick, with four break-apart cubes packed with cocoa butter, coconut oil, grapefruit oil, and 60 milligrams of hemp-derived CBD. For the initiated, CBD stands for cannabidiol and is just one of more than 80 extracted from the cannabis sativa plant that are collectively known as cannabinoids. CBD in particular lacks THC, the compound that gives the plant its famed “high” properties, and New York City board-certified dermatologist Dendy Engelman says that when you use it topically, it can have anti-inflammatory and analgesic properties.

The Happy Dance Head-to-Toe Coconut Melt has 225 milligrams of full-spectrum CBD extract and just one other ingredient: coconut oil, so you can use it as a post-shave lotion, cuticle treatment, or — my personal favorite — slathered all over your feet under socks before you turn in at night. Happy Dance Whipped CBD Body Butter teams softening olive oil, shea butter, and cocoa butter, with antioxidant rosemary and 200 milligrams of CBD for an all-over body cream that keeps dryness away but is the absolute dreamiest for back rubs.

To Read The Rest Of This Article By Jessica Chia on Allure

Published: October 13, 2020

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