Also,2020 will be an important milestone when it comes to the progression of the Cannabis industry. Martha Steward’s CBD product line developed in collaboration with Canopy Growth- Canada based Marijuana company, will be ready to hit the shelves in the mid of the coming year.
This partnership was announced back in March, where Martha decided to contribute her efforts in the ever-growing cannabis industry. She took up an advisory role in the launch of these CBD products. She was to assist in the company in the development and positioning of broad range CBD products. Her experience and help played an important role in exploring the effectiveness of these products.
The big news about the date of the launch of Martha & Canopy CBD products was big news during Toronto’s Elevate Tech Fest’19. Stewart also discussed that she is working on several relevant projects with the company. She stated that they are working on many home products, foods and much more. Apart from this skincare products are also her primary interest. Also, they are considering pets products as well. Contrary to her previous engagements, these products are CBD based, which is a non-psychoactive ingredient of the cannabis plant.
Martha Stewart is a well-known name when it comes to recipes, DIYs and home décor ideas. In short, she is a lifestyle guru and diva that every cannabis lover should follow. Putting Martha’s face to this collaboration will surely steer her huge fan base and followers towards the acceptance of cannabis products and to view them open-mindedly. The hesitant consumers might also come forward. This will sever the purpose of creating social acceptance of CBD products. This Canadian-American cross over suggests that conditions are becoming more receptive for cannabis. Diva also hopes that cannabis will be legal in the U.S. in the coming days.